Construction Website Design

Construction websites that pass the referral check.

Almost every construction lead does the same thing before calling: someone gives them your name, and they look you up. We build websites for general contractors, builders, and remodelers that turn that look-up into a call. Portfolio-forward, credibility-heavy, fast on every phone. We manage the whole system month after month. And we build your demo site before you pay a dollar.

Demo before you pay Flat monthly plans Trades only. That's the point
Every referral checks you out before they call. This is what they should find.
0%
of homeowners hire the first contractor to respond
0%
of consumers search online before hiring a local business
0x
more leads generated by businesses with optimized profiles

In construction, your website isn't marketing. It's verification.

Construction doesn't sell like the emergency trades. Projects run five and six figures, timelines run months, and almost every serious lead arrives pre-warmed: a referral, a yard sign on a job they drove past, a name from their architect or lumber supplier. They're not discovering you. They're verifying you.

The verification questions are always the same: Are these people legitimate? Licensed, bonded, insured? Does their work look like what I want? Do they have a process, or is this going to be chaos? A thin or dated website fails those questions silently. The referral never calls, and you never find out why.

"You don't lose construction leads on price. You lose them in the 90 seconds they spend on your website."

And for the leads that do start cold ("home addition contractor near me," "custom home builder," "kitchen remodel"): the shortlist is decided by portfolio, reviews, and map-pack presence before you ever hear about the project. That's a system, and it's exactly what we build.

Six things every construction website needs.
Most have none of them.

01

A portfolio that sells

Project galleries organized by type. Not just photos. Each project gets the story: the scope, the challenge, the result. Photos are what close construction jobs; we make yours do the talking.

02

The credibility stack

License, bond, insurance, years in business, associations, real team photos. The first question every referral silently asks is "are these people for real?" Answered above the fold, with receipts.

03

Process transparency

A page that walks the client through how a project actually runs: estimate, contract, schedule, communication, punch list. The contractor who explains the process wins the nervous homeowner, and they're all nervous.

04

A page for every project type

Custom homes, additions, kitchen and bath remodels, ADUs, commercial. Each gets its own page matched to its own searches. That's how Google connects you to "home addition contractor near me," and how the right project finds the right gallery.

05

Built around the map pack

Cold construction leads start in local search. We optimize and manage your Google Business Profile: categories, project photos, weekly posts, and we structure the website so the two reinforce each other. The site feeds the profile; the profile feeds the phone.

06

Reviews & references, structured

For a six-figure decision, people read every review you have. We run a steady review strategy and present testimonials with project context: what was built, where, and how it went, because that's what a verifier is looking for.

Every referral runs the same checklist.
Your website should ace it.

Are you legitimate?

The first ten seconds

License, bond, insurance, and years in business. Visible immediately, not buried on an about page.

Is the work good?

The gallery test

Your best projects, big, organized, and recent. If the last photo is from 2019, the lead assumes the business is too.

How do you operate?

The process page

Estimates, timelines, communication, change orders. Clarity here is what separates you from every contractor horror story they've heard.

Do others vouch?

Reviews & references

Google reviews plus testimonials with project context. For six figures, they will read all of them.

See your website before you spend a dollar.

STEP 01

We build your demo first

Before our first conversation, we reWe research your company, your market, and your competition, then build a working demo site with your name on it. You review a real website, not a proposal deck.

STEP 02

You react, we refine

One honest call. We walk through the demo, your market position, and where the opportunities are. You tell us what to change. No pressure, no 90-minute pitch. If it's not a fit, you'll know fast.

STEP 03

Launch, then compound

Site goes live in days. Then the monthly system kicks in: GBP management, review growth, local SEO, content updates. Month after month, you get harder to compete with. Flat monthly plans. see pricing.

Sitework vs. DIY builders vs. traditional agencies.

Sitework DIY Builder (Wix, GoDaddy) Traditional Agency
Upfront cost Free demo first. Setup fee only after you've seen your site Low upfront. But your time isn't free Typically $5,000–$15,000 before you see anything
Monthly One flat monthly plan: site, hosting, maintenance, and management included Subscription for software; everything else is on you Hosting plus retainers billed separately
Who builds it A trades-only specialist who knows how construction clients verify, compare, and decide You: nights and weekends, between jobs Generalists splitting time across every industry
Speed & mobile Hand-built static pages: near-instant load, built phone-first Template and plugin weight slows pages down Varies widely with the platform they put you on
Local SEO & GBP Included: Google Business Profile managed, reviews worked weekly Not included; DIY tools don't manage your map presence Usually a separate monthly retainer
Time to launch Days: the demo already exists before our first call Weeks of your evenings Commonly 2–4 months of meetings and revisions
After launch Managed continuously: updates, content, and SEO never stop You maintain it, or it goes stale Change requests billed hourly

DIY and agency figures are typical market ranges. Your mileage may vary. Ours are on the pricing page, in writing.

Construction website questions, answered honestly.

How much does a construction company website cost?

Sitework runs on flat monthly plans plus a one-time setup fee. The website, hosting, maintenance, and ongoing updates are all included. No surprise five-figure builds. Current plans are always published on our pricing page before you ever talk to us.

How long does it take to launch?

Days, not months. We build a working demo of your site before our first conversation, so by the time we talk you're reviewing a real website with your company name on it. Not a proposal. Once you approve it, launch is a matter of days.

What's included every month?

Hosting, security, maintenance, content updates, and (depending on your plan) local SEO, Google Business Profile management, weekly GBP posts, and review strategy. The site is never finished and abandoned; it's managed continuously.

I get all my work from referrals. Why do I need a website?

Because referrals check. Nearly every referred lead looks you up before calling, and a thin or dated site quietly kills calls you never knew you were getting. The website's first job is to stop that leak; its second job is to add cold leads from local search on top of the referral flow you already have.

I already have a website. Can you fix it instead?

Usually the honest answer is that a rebuild on a modern, fast foundation costs less than patching an old site. Our subscription model makes the rebuild painless. We'll audit what you have for free and tell you straight whether it's worth keeping.

Do you only work with construction companies?

We work exclusively with trades and home service businesses: HVAC, plumbing, electrical, roofing, construction, and home services. That focus is the point: we already know your customer, your seasonality, and your competition before the first call.

Do you build construction websites in my city?

Yes. We're based in Austin, Texas and work with contractors and builders nationwide. Local SEO is local to your market, not ours: every site is built around your service area, your cities, and your competition.

Why not just use Wix or GoDaddy?

DIY builders can produce a website, but not a local search presence. They're slower to load, generic in structure, and nobody is managing your Google Business Profile, reviews, or local rankings afterward. You'd own a brochure; what wins jobs is the whole system around it.

Your demo site is the first call. Not the tenth.

Tell us your company name and your city. We'll research your market, build a working demo of your new website, and send you the link. If you like what you see, we talk. If you don't, you've lost nothing.

No contracts to review before you've seen anything. No discovery-call gauntlet. The demo does the talking.

We respond within 24 hours. No sales pitches. No pressure. Just an honest look at your market and where the opportunities are.

No spam. No pressure. Just an honest conversation.